The Sony PS5 Pro has launched – we’re tracking best deals live - Sony’s upgraded PlayStation 5 Pro is finally available to buy in the UK – here’s where to find the best deals

Sony gears up for the launch of the PlayStation 5 Pro later this week by unveiling a new list of games set to receive PS5 Pro enhancements.

But the real shocker here is that Sony was planning to give the PlayStation 5 a full ten-year generation life cycle. That means the time when we could feel a real generational leap from PlayStation to PlayStation 2 in the span of five years is long gone.

The PlayStation 5 Pro is finally here, and its $700 pricetag has warded off any sellouts and has put scalpers in a bind. PlayStation's President Hiroki Totoki has affirmed that the $700 pricetag hasn't harmed sales.

It’s an issue because it ties into the PlayStation 5 Pro’s steep asking price, aggravating gamers who feel they were priced out even more. And it is arguably an issue that Sony created themselves, choosing to do things like selling a vertical stand for the console separately. Sony did share an official statement regarding this issue to IGN:

Sony says that despite the "different comments" on the PS5 Pro's chunky price point, the "pricing [...] has not had a negative impact" on sales. As spotted by Genki_JPN, Sony president, COO, and CFO Hiroki Totoki said the system was "targeted" at "hardcore users",