Jaylen Brown’s ongoing beef with Nike just got a little spicier after the shoe juggernaut’s recent post on social media.

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...

The Jordan Heir series “builds on Jordan Brand’s legacy of innovating with the female basketball player at the forefront, ...

During his final season with the Chicago Bulls in 1998, Michael Jordan won the NBA Finals for the sixth time, his fifth MVP ...

Nike is releasing its LeBron 22 "Currency" this Friday, November 15, 2024. The shoes are a product of the collaboration ...

The Nike Air Jordan 39 "Croix" marks the latest addition to the Jordan Brand's performance basketball lineup, set to debut during the highly anticipated 2024 holiday season.

Nike’s drop of the Nike KD 17 "Aunt Pearl" sneaker collection pays testimonial to Kevin Durant’s late aunt, Pearl, who lost ...

The Jordan Heir Series sneakers were designed specifically to support women players as they run and cut through the court ... Nike salutes the women in the basketball game with its newest Jordan ...

Indiana Fever guard Caitlin Clark debuted a new colorway of the Nike Kobe 6 against the Chicago Sky on Friday night. Chicago Sky forward Angel Reese debuts the Reebok "Engine A" basketball shoe in ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...